Heritage Distilling Adopts Story Protocol’s IP Token as Primary Reserve Asset

Heritage Distilling Holding Company (Nasdaq: CASK) has become the first U.S.-listed firm to integrate Story Protocol's IP token into its treasury reserves. The $361 million allocation marks a watershed moment for blockchain-based intellectual property assets.

The transaction involves a $220 million private placement, blending cash and token contributions. Heritage will acquire 52.5 million IP tokens at $3.40 each, with Story Foundation committing to market buybacks using proceeds from the sale.

IP tokens traded at $6.09 at press time, reflecting a 12% daily decline but maintaining a 36% monthly gain. The strategic MOVE combines traditional equity financing with crypto-native asset allocation, as Heritage simultaneously raises $100 million through common stock and warrants.